Sky high lash impact from Every angle! Lash Sensational Sky High mascara delivers full volume and limitless length. Exclusive flex tower mascara brush bends to volumize and extend every single lash from root to tip. Washable mascara formula infused with Bamboo Extract and fibers for long, full lashes that never gets weighed down. Available in very Black and Blackest Black. Allergy tested. Ophthalmologist tested. Suitable for sensitive eyes and contact lens wearers. Removes easily.

Lengthening Mascara: This volumizing washable mascara formula is infused with bamboo extract and fibers for long, full and lightweight lashes that don’t flake or smudge
Lash Extension Brush: Features our exclusive Flex Tower mascara brush that bends to volumize and extend every single lash from root to tip; Ophthalmologist and allergy tested, suitable for sensitive eyes and contact lens wearers
It’s All in the Eyes: Subtle lines, smokey vibes, custom brow looks, classic tones or a shot of color; Our eyeshadow, eyeliner, brows and mascara collections are designed to transform your look
Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss

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Go-getter! Girl-Boss! Multi-tasker! You’ve met your match! The Color Icon Multistick is a hard-working, multi-tasking, multi-functional makeup stick that travels super light. Use to apply an ultra-modern matte or intensely metallic shade of color to your lips, lids, and cheeks on the go. Why stop with just one? Choose from a range of 13 intensely pigmented, blendable and buildable shades in our signature luxurious cream to powder formula infused with nourishing Passion Fruit seed, Argan oils and Vitamin E. Mix, match, and pair to create a different look everyday!

Velvety, cream-to-powder and multifunctional formula that can be applied to eyes, cheeks, and lips
Easy to apply – silky formula glides on and blends into skin effortlessly
Contains Virgin Passion Fruit Seed Oil, Argan Oil and Vitamin E to help moisturize and nourish
Available in a variety of colors from natural to bold in matte and metallic finishes
Cruelty-Free. Fragrance-Free.

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“A carefully curated collection of vegan eyeshadows that carry soft to smouldering shades. IDUN Minerals Eyeshadow Palette features a 4-pan selection of colour-rich shades that complement each other and are designed to enhance all skin tones, featuring a built-in mirror. Formulated with ultra-purified mineral pigments and a creamy texture with long-lasting hold. Vitsippa palette, a selection of delicate greens and peach.”

RICH COLOR PAYOFF. Say goodbye to lackluster color application. No more disappointing color swatches with our masterfully crafted, highly-pigmented blends. This eyeshadow will deliver the pigmentation you desire with minimal effort.
PURIFIED MINERAL PIGMENTS. Our eyeshadow comes in shades formulated with ultra-purified minerals, for a flawless result on all skin types, even the most sensitive. Infused with highly purified minerals for a rich, buildable yet blendable finish.
MINERAL MAGIC FOR SENSITIVE EYES. Not only do the natural minerals infused in our eyeshadow provide pigmented color and length, but its lightweight, hydrating formula is clump-resistant and easy to remove, making it perfect for irritable eyes.
ALWAYS VEGAN AND CRUELTY FREE, FOR BEAUTY WITH A CONSCIENCE. Feel good about the products you put on your face. All of the IDUN Minerals makeup, hair and skin offerings are 100% vegan and cruelty free, with no animal products or testing involved.
SPECIALIST STAMP OF APPROVAL. Our brand combines high-performance formulas and high-quality results. The products are formulated in close cooperation with researchers and dermatologists, and are developed for all skin types, even the most sensitive.

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We named this collection the Ultimate Shadow Palette because that’s exactly what it is-a pro-level palette packed with 16 high-performance eyeshadows and pressed pigments in a rainbow of t1-inspiRed shades. Available in four striking color combinations-Neutral-Cool, Neutral-Warm, Bright and Smokey/Highlight-each set features a vivid mix of velvety-rich textures and mesmerizing finishes that range from mattes and satins to shimmers and metallics.

Eyeshadow Palette: This professional level makeup palette features 16 highly pigmented shadows that glide onto lids and make eyes pop with color; Use with NYX Professional Makeup eyeshadow primer for bolder, longer lasting color
Ultimate Eye Shadow: Each high quality eyeshadow palette features a highly pigmented mix of finishes from matte and satin to shimmery and metallic; perfect for your skin tone; Apply primer and build your look
All Eyes On Eye Makeup: Complete your look with our full range of eye makeup products ranging from eyeshadow palettes to false eyelashes, eyeliners, concealers, setting sprays, eyebrow makeup, eyeshadow primer and more
Cruelty Free Cosmetics: We believe animals belong in our arms, not in a lab; All of our makeup is certified and acknowledged by PETA as a cruelty free brand; We don’t test any of our products on animals
Discover NYX Professional Makeup: Try all of our professional makeup products today from eyeshadow, eyeliner, and false lashes to liquid lipstick, lip gloss, primer, concealer, setting sprays and eyebrow makeup

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Go big or go home! America’s favorite mascara is going BIG! Get bigger lashes with Maybelline New York’s Great Lash Big Washable Mascara’s bigger brush. Create bigger lashes with the lash-building brush, the Great Big brush. The lengthening mascara’s clean and volume-building formula delivers volume without clumps or globs and conditions lashes with each coat. Lashes look intensified as the Great Big Brush makes sure every lash is coated. The conditioning formula is ophthalmologist tested and safe for contact lens wearers. Complete your eye makeup look with Maybelline New York’s fan favorite Master Precise Liquid Eyeliner and your favorite City Mini Eyeshadow Palette.

Volume-building formula that intensifies your eye makeup look with each coat without any clumps or globs
Great Lash Big washable volumizing mascara is suitable for contact lens wearers and is ophthalmologist tested
Features a unique Great Big brush that delivers voluminous, bold makeup look without any clumps or globs
Great Lash Big washable mascara is available in shades ranging from Blackest Black to Very Black and Brownish Black

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Get the nude look for any eye color includes 9 eye shadows, 2 eyeliners and 2 mascaras eye shadow: custom palette can be used wet and dry for two finishes – wet for intense color and dry for a softer result. Eye liner: high performance, water-resistant and smudge-resistant formula provides glamorous definition and 24 hour wear. Mascara: dual-ended volumizing and lengthening mascara creates ultra-dramatic and glamorous lashes.. Instructions- Create a Nude Eye: Step 1: Eye Shadow: Custom palette can be used wet & dry for two finishes: Wet for intense color. Dry for a softer result. 1. Sweep medium shade all over lid as base. 2. Apply darkest shade to upper And lower lash line with pointed tip of applicator to line eyes. For added definition, apply darkest shade in the contour of upper eyelid. To intensify color, wet applicator. 3. Use lightest shade to highlight brow bone. Step 2: Eye Liner: High performance, water-resistant And smudge- resistant formula provides glamorous definition And 24 hour wear. Apply eyeliner at the base of upper And lower lash line. Layer shades together for a dramatic look. Step 3: Mascara: Dual-ended volumizing & lengthening mascara creates ultra-dramatic & glamorous lashes. Finish Nude Eye Look by sweeping black mascara onto lashes. Add pewter shade for added glamour. Ingredients: Mica, Polybutene, Ethylhexyl Palmitate, Butyrospermum Parkii (Shea) Oil, Pentaerythrityl Tetraisostearate, Synthetic Wax, Silica, Dimethicone, Lauroyl Lysine, Beeswax, Dimethicone/Methicone Copolymer, Ethylhexylglycerin, Kaolin, Tocopheryl Acetate, Phenoxyethanol May Contain: Carmine, Ferric Ferrocyanide, Iron Oxides, Manganese Violet, Synthetic Fluorphlogopite, Tin Oxide, Titanium Dioxide, Ultramarines, Blue 1 Lake, Red 40, Yellow 5 Lake.

NUDE LOOK KIT: Get the nude look for any eye color with this set, which Includes 9 eye shadows, 2 eyeliners and 2 mascaras. Custom palette can be used wet for intense color and dry for a softer result
LONG LASTING GLAMOUR: This kit features our water resistant and smudge resistant eyeliner formula that provides glamorous definition and 24 hour wear. It’s safe for sensitive eyes and contact lens wearers
EXPLORE OUR COLLECTIONS: We make a full line of beauty products for eyes, lips, face and skin care, from bronzer, concealer and foundation to eyeshadow and mascara, plus serums, eye creams and clay masks
FORMULATED FOR SENSITIVE SKIN: Our cosmetics and personal care products are good for sensitive skin. Our makeup has been recommended by allergists, dermatologists, ophthalmologists, and plastic surgeons. Formulated without Fragrance, Paraben, Gluten and cruelty free
HEALTHY BEAUTY PRODUCTS: Every one of our products is hypoallergenic, safe for sensitive skin and eyes, and created without any of the 150 plus known harsh ingredients found in other personal care items.

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